After travelling the globe looking at innovation and startup clusters in major cities, I will share best (and not-so-good) practice I encountered. We'll discuss changes in social media and online communities in recent times and what leading brands, with a focus on the startup arena (such as Airbnb, Uber and Instagram), are doing well.
In a collaborative setting, you'll discuss:
Who should attend:
You'll receive a PDF handout after the workshop with the material covered.
Kate Kendall is a community strategist and digital marketer turned entrepreneur. She's the founder and CEO of TheFetch.com – the place for professionals to discover and share what's happening in their city. She’s familiar with the Asia Pacific, European, and US markets and has a deep knowledge of city-level startup and creative initiatives. She's led community, content and growth teams for companies across the media, travel and publishing space, and was recently named a 'Community Thinker' and one of the Top 30 Digital Influencers by the Goverment's Australia Unlimited.