Type Design: Learn to Use Typography More Effectively

Classroom

This is a good course for you if you have some graphic design foundation, but would like to strengthen your typography skills.

You'll learn how to choose fonts, mix fonts, the difference between display and text fonts, and how to compose typography for packaging, book covers, editorial, the web, the works.

Examples of past student work:

April Sharp

Blanda Eggenschwiler

Marteen Allen

April Sharp

Tom Grunwald

Liz Chan

Dan Cassaro

Trevett MacCandliss

I'll show you basic type design lockups that you can apply to any project no matter what comes your way.

You'll be asked to recognize them and learn to create them. We'll do several a week for a number of sessions. We'll then move onto putting those lockups in context of overall pieces--packaging, editorial, posters, book covers, apps, etc.

We'll get into text type briefly in the final few weeks. You'll learn how to set beautiful paragraphs of text.

Since the number of weeks is short, it's a lot in a little time, it'll be fun and worth the commitment. There will be homework. Don’t overbook yourself! Our sessions will consist of in class demos and course work. Please bring laptops.

Please sign up with this link: http://skl.sh/15TCW7Z

Prerequisites

You know Adobe Creative Suite and have had some experience doing graphic design, whether on the job, for friends and clients, or via vocational training. Typography is fundamental to great design. Whether you're in multi media, interactive, web, or print you need typography skills. I will help you! Bring a laptop to best take advantage of this course.

Taught by E Genevieve Williams

Artist, Creative Director, Spacial Designer

Genevieve has taught typography, portfolio, and editorial design at the School of Visual Arts in New York City for over twenty years. Many of her students have gone on to high profile careers in graphic design, including Pentagram, BBDO, Mother New York, R/GA, HUGE, Razorfish, Sapient Nitro, HBO, Co...view full bio