"Escape the bloody red ocean of competition and Create Revenues Through Validated Innovation !!!"
This class is an introductory to Blue Ocean Strategy and will touch on Lean Startup concepts. Blue Ocean Strategy is also taught at top Global Executive MBA of INSEAD and is based on the study of dozens of companies over a 100 years, Blue Ocean Strategy shows the Entrepreneur and Intrapreneur how to methodically make the competition irrelevant.
We'll review how companies like Apple, Cirque Du Soleil, Southwest Airlines, Amazon and others repeatedly reinvent themselves through the eyes of the Blue Ocean Strategist and how you can implement it to evaluate and execute on your ideas to gain exponential growth.
At the end of this class you will learn:
What is the method of Blue Ocean Strategy (vs Red Ocean Strategy)
How to create real value in your Innovation and visualize it in a simple way.
How to go beyond existing demands and create barriers of entry.
How to strategically price your innovation.
How to strategically execute (MVP, Validated Learning)
When to innovate again.
See what previous attendees had to say:
"... I loved the class. Everything was insightful. I learned a ton and I retained a lot of what you said when you showed the summary slide - which positively reflects your teaching skills. The material was also very strong..."
"Very worhwhile presentation. Wealth of knowledge."
"Blue Ocean Startup is a fab tool for thinking about new projects and coming up w ideas to keep you innovating."
"Excellent class! I read Blue Ocean Strategy several years ago, before I started my own business and, more recently, Lean Startup. Gil clearly has a deep understanding of the principles of both strategies and his class helped me better synthesize the learning and think about practical ways to apply them both in my business and in those of my clients. Who doesn't want to make the competition irrelevant?! Thanks, Gil!"
See more under the endorsement page.
Passionate about Innovation and Blue Ocean Startup
Gil Rachlin is a seasoned product and data strategist with over a decade of experience with both startups and large corporations. He discovered his passion for growth generating innovation early on, but found it to be a distinction during his masters studies when he was constantly looking for way... view full bio