Intro to Lean Startup (LEAN 101)

This class is an introduction to key concepts Lean Startup and Customer Development based on the content we've taught to over 2,500 entrepreneurs and corporate intrapreneurs.

With all of the hype surrounding Lean Startup methodologies, and all-star companies like Facebook, Dropbox, Etsy, and even Skillshare deploying lean processes, it's something any tech entrepreneur can't afford to pass up.

The Lean Startup methodology is focused on achieving results efficiently by leveraging the scientific method to achieve product-market fit. By creating a Minimum Viable Product, and constantly running tests to (in)validate assumptions, you will soon find youself en route to traction.

The Topics:

The most common myths around Lean Startup
Differences with traditional business planning
Hypothesis testing
Questioning assumptions
Getting Out Of the Building
Finding and leveraging early adopters
Validation & currency

Please be sure to read the testimonials from the previous classes, including:

Courteney Ervin (attended LEAN 101) “LSM has given my team the tools it needs to push the needle forward!"

Cory Forsyth (attended LEAN 101) “I found this really eye-opening and enlightening. I was surprised at how much it started my internal motor turning on new ideas to apply at work.”

Taught by Trevor Owens

CEO/Founder, Lean Startup Machine

Boris Grinkot has been a speaker and an evangelist for a "culture of testing" among marketers and corporate executives for many years. His work with Fortune 500 and international clients has included design of experiments and conversion optimization for consumer banking, telecom, software, tax serv... view full bio