Building a minimum viable product.
This is the second class in a four part Intro To Product Management course. Each class stands on its own, so there is no issue with taking individual sessions.
Learn how to efficiently test your early product’s market potential. This session will explain why having a Minimum Viable Product (MVP) is so important and provide a detailed overview of how to decide on its basic feature set. Students will learn how to make each feature fight for its right to exist, and how to make clear decisions about what to leave out.
Jason Schwartz is the founder of Matchbook, a location-based app for saving those must-remember places. It has been repeatedly featured by Apple, so you are in good hands. After 10 years in tech, including 5 startups, he created the foremost course on Startup Product Management. He has taught executives at MTV, Warner Music Group, and lectured at General Assembly on how to create products that consumers love. He regularly consults in the Daily Deals space on big data and business intelligence, and was formerly a product manager and UX designer at Angelsoft.net.
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