About this Class
I will share killer tips on how to reach 750,000/uniques per month in less than a year, completely organically, starting from scratch, and without a mention on Techcrunch or from any other PR (not that that'd hurt or anything). Contrary to popular belief, you don't have to be an evil wizard to build a content-driven site with an awesome following (though if you are an evil wizard, please attend this class because I've been meaning to meet one). And I've got the story to prove it (to reiterate, I am not an evil wizard but would love to meet one).
We'll cover how to:
- Outreach before your site launches so the right people are invested in it, promise to help, and become lifelong fans.
- Build an engaged following on social media before you've got a site and then how to scale it the right way.
- Set the groundwork early to make your site best optimized for search engines and users... plus why that's important.
- Stock up on high-quality links & create compelling content people will link back to early before people have heard of who the heck you are.
- Leverage your network (or build one) & create domain expertise for awareness.
- Attract a killer team & then mobilize that team for creative promotion, marketing, and outreach.
- Cultivate relationships with power users the right way.
- Reward your early influencers, create new ones, & keep all of them around.
- Build something people love.
- And I'll also share the things I would have done differently (learn from my mistakes!) as well as the strategies I would have used if I knew then what I know now (get 10 steps ahead, young grasshopper!).
Plus we'll discuss some other super ultra mondo secret stuff that you can't tweet or share (the juicy stuff). We'll share jokes. We'll tell stories. We'll have a jolly good time.
I'm so sure this class will be valuable (if, you know, you've got any interest in building or are already working on a site that starts with an emphasis on content/media) that if you feel it wasn't worth it 1 month after taking the class, I'll do two of the following three things: return your money, buy you coffee, and/or tattoo your site's logo on my face.
