In this world of big data, the startups that stay ahead of the curve using data insights will have the best chance of survival and success. But, while everyone talks about the importance of being data driven, what does it mean specifically? Where should you start?
Sit tight, this class will break the big data mystery down into a digestible survey of the landscape, from SQL to predictive models, and will also dive into specific examples of common data techniques like funnel analysis and A/B testing. Beyond that we will discuss the following topics:
- How data can inform each team, from product to marketing
- Data tools and resources (for engineers and non-engineers)
- Tips for creating a data driven culture
- Common data errors to avoid
You'll leave this class understanding what it means to be data driven and knowing where to start with your company, whether you're an entrepreneur wanting to set the foundation for a data informed culture, or an established startup wanting to optimize your product for success!