Every Successful Business Has Them: Vision & Mission Statements

·Executive and entrepreneur

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What You’ll Learn

A vision statement is a touchstone that everyone in the organization believes in and that you share with the world. A mission statement is a goal you set for your organization in terms of your position in the marketplace, never to be shared with (gasp) competitors.

In this hands-on workshop, you will create a vision and mission statement, getting valuable feedback, and you will know how to use them to make your company legendary.

The main topics include:

  • Great company vision statements and why they work
  • Crafting the mission statement
  • Writing the vision and mission statement
  • How to get your organization to believe
  • Hands-on vision and mission statement writing, critique and tuneup
Please bring a laptop or paper and pen so you are ready to draft an impactful vision and mission statement.
Intermediate Level

You should be the CEO, aspiring CEO, or top management in an organization or startup

About Your Teacher
George Kledaras · Executive and entrepreneur

It has been my experience that a great vision and mission statement are the two reasons why a lasting organization gets built.

I have founded and run three successful, important and lasting software companies in New York City, raised over $34MM dollars to date and sold one company for $55MM. One of my companies grew from zero to $11MM in revenue in three years; another to 160 major institutions in just two years.

I have taught entrepreneurship to hundreds of entreprenuers, my employees and also to students at the Fordham Graduate School of Business as a professor.

I have sat on public and private company boards and have run busy offices in New York, San Francisco, Boston, London, Paris, Hong Kong, Tokyo and India. I have sold software products and partnered with some of the greatest leading technology companies all over the world.

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