Break Through the Noise: Understanding Google Adwords and SEM

·Google Adwords Professional

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What You’ll Learn

"Ryan was extremely knowledgeable about Google AdWords and gave us detailed instruction on how to use it, what to watch out for and not to do, and how it can be applied to your business or content site. Good stuff and definitely a recommend..."

Claudio C. Student Endorsement

Google Adwords is a tremendously powerful tool for businesses in general, but even more useful for small businesses, start-ups, and freelancers. There is a TON of literature regarding SEM and Google Adwords that overcomplicates the material and can lead you in the wrong direction. This class is designed to empower you with Google Adwords fundamentals that will help you "break through the noise" and succeed in your business.

 

We will cover the following and more:

                                                                                                                                                                            

  • What basics do I need to know to get started?
  • What is Google Adwords and SEM (Search Engine Marketing)?
  • What is an effective Google Adwords Campaign?
  • How do I choose keywords for my product and market?
  • How much money should I spend starting my campaigns?

We will also dive into common Google Adwords and SEM terms such as PPC (Pay per Click), CTR (Click through Rate), and other important terminology to help you IMMEDIATELY start an effective SEM strategy for your business.


Feel free to email me at radamiak@gmail.com with any questions you have regarding the course.

Beginner Level
About Your Teacher
Ryan Adamiak · Google Adwords Professional

Ryan Adamiak is a Google Certified SEM/SEO professional with 4+ years of online marketing experience. He manages Google AdWords accounts and works with companies and entrepreneurs launching ad campaigns, search engine optimization (SEO) strategies, and other numerous online marketing initatives.

Ryan is currently working as the Director of Online Marketing at Innovate CV. 

Ryan is also an award winning presenter and debater placing 1st place in the 2006 "Miami Ohio Debate Tournament" and placing 2nd in 2007 at the "Naval Academy Tournament".

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    Date & Time

    13

    Mon, Aug 13th, 2012

    7:00 pm – 8:30 pm EDT

    My office

    482 5th Avenue

    Brooklyn, NY

    6 / 10 Students

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