We will begin lecture with the most fundamental and important question from the field economics which is what is an economy.

The conventionally held definition of economics is that economics is the field of studying alocation under the condition of scaricity.

The political economist Thomas Malthus theorized that human population would soon outstrip the total food suply. However, contrary to Malthus' thoughts the food supply began to grow geometrically as opposed to previously predicted arithmetic growth.

 Behavioral economics and consumer marketing science reveal the fact that value on object can be modified through work with human psychological tendancies. The most inelastically demanded goods are typically those that provide for health or satisfy human needs such as food, water and shelter. Currently our economy faces the limits of finite resources that exist in a relative zero sum condition alternatively marketing directs our psychology towards desires that may be unhealthy for individual self worth, peace and harmony in a diverse world defined by creativity and an end goal of enlightenment. As technology advances to harness the power of renewable bio ethers there will be less of a strict limit on the availability of the world resources that are needed for human survival. With this increased accesss to basic needs the logical progression would be for individual capacity for creative thought and intelectual flourishing will become more readily available. Perhaps technology to produce bio base energy will become efficient enough as to decrease the relative economic necesity to harness fusion energy. This could rally the no nuke movement. Female literacy and empowerment in the developing world will raise individual self worth and decrease birth rates to a more managable population growth level.

This will be a short talk followed by a brainstorm as to how we can encourage the movement towards a highly renewables based economy and also maintain a futurist conversation involving potential changes in society that would be aforded by an economy consisting mostly of renewables.